Description

The AI Strategy Session is a high-level engagement designed to help executive teams connect artificial intelligence to what truly drives the business: purpose, ambition, and long-term value. 

Through a structured, outcome-driven process, leadership teams define a clear AI North Star — aligning strategic direction with AI-powered opportunities for growth, differentiation, innovation and transformation. 

The session moves beyond the buzzwords to uncover where AI creates real value across your value chain — from solving critical challenges to unlocking new business models and markets.

Deliverables

Discovery of new business models, products, and markets

Prioritized AI use cases mapped to current business challenges

Executive alignment on a shared, actionable AI vision

A custom AI North Star: Purpose, Ambitions, Solutions Areas, Big Bets, and Culture

Strategic clarity on where AI drives growth — not just automation

A pragmatic, future-ready AI strategy that’s human-centered, business-driven, and built to scale with your ambitions.

An eye-opening experience into the evolution of AI and it's practical applications. Reminding us that it's true power depends on how wisely we apply human intelligence.

Juan José Plaza - President | Board Grupo Atlas

Pedro lit our leaders  up and set the tone for our entire conference!

Andrew Michaels - CEO | Smart City

Pedro Uribe’s conference—delivered with deep expertise and a highly practical, pragmatic approach—opened the door to a new present and future. It was, without a doubt, a powerful and transformative experience.

Miguel José Tejada - General Manager | Smurfit WestRock